Tell Citi How to Spend Their Money (and Help Future Olympians)

In upcoming editions of the Travel Geek Magazine, and here on the Travel Geek Blog, I will be hosting sponsorships for various charities to receive funds for their hard and dedicated work in volunteerism and humanitarian altruism.

But what happens when the charitable organization is (and is being funded by) an entity that is wealthy beyond anything I could ever give them?

This is the case in Citi’s Every Step of the Way program.

Citi has already donated $500,000 to the U.S. Olympic Committee. And now they are asking for your help in deciding where that money will go. If this has happened in the past, I definitely haven’t heard about it. It strikes me as something that may well shape the future of how future Olympic hopefuls achieve their dream of competing in the games.

Through a series of initiatives, this program will help athletes from every corner of the globe climb the ladder to their full potential – no matter what their challenges. It will help expand urban sporting awareness which would attract Olympic candidates from the talent pool that is rarely represented. It will help less fortunate contenders get the financial backing they need to promote their athletic success. And it will also support the brave brothers and sisters who have sacrificed more than just their time in the military.

It is for these reasons that I have chosen to write about Citi’s dedication to both the U.S. Olympians, and the mobilization of momentum for global awareness in athleticism.

You can also help by visiting the Every Step website and making a donation to whichever initiative speaks to you the most.

My choice: Support Ted’s effort to get urban youth on the slopes


This post was created in partnership with Citi®. All thoughts and opinions are my own.


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